7 Things I Need From You Before I Can Design Your Logo
Logo design we did for a local gardening company.
OK, so you've done the right thing and you've chosen Altrincham Design Studio as the company to design your new logo
And then the hard work starts
The actual work of designing a logo you'll be happy with this week, next month, next year and 5 years down the line
In order so that we can do our very best work that fits your brief we need a few things from you to make the process easy
You might think this is self explanatory, after all you can design a logo without a business name
Take a look at our logo - it could be ADS (as it is) or it could be the full spelling
We may design that the name doesn't need to be part of the logo and the logo itself itself is a symbol - think the Nike swoosh
At this time think is the name permanent for the business. Whilst we're happy to help with a rebrand further down the line, it can be expensive to redesign and reprint everything 6 months later
TAG LINE / SLOGAN
How does your tagline or slogan fit in the context of the logo design itself
Is there something important to you that must be able to feature with the final design?
Think about McDonalds and "I'm Lovin' It"
Think of how Tesco use their logo alongside Every Little Helps
WHERE WILL IT BE USED
This is hugely important
You might have one logo that works across all platforms
Or you might have a varied logo for the circles on Social Media vs banners vs business cards
You need to think about the variety of places your logo will displayed as this should be part of the initial brief
WHO IS YOUR IDEAL CUSTOMER
What are you competing on?
And what is important to them?
This will dictate how your logo looks and feels
Are you B2C and appealing to high end Waitrose customer or a price sensitive Lidl Customer?
Are you B2B and competing on luxury or quick and cheap?
These things make a difference
PREFERRED COLOUR SCHEME
There are many articles on the colour psychology that we could write pages on
However a lot of design comes down to your gut feeling
You might really not like pink or greens
You might think black and white looks too corporate for your brand
You might want to stand out from your competitors who all have blue logos
Let us know this
LOGOS YOU LIKE / DISLIKE
Let us know 3 logos you like and 3 logos you don't like
They don't have to be in your sector - it just gives us a feel for your preferences
By looking at all of them together it gives us an instinct for what you're definitely not looking for as much as a hint as to what you like
OTHER LIKES / DISLIKES
Literally anything else you like or dislike that isn't colours or other logos
If you're happy with the final design then we're happy with the final design that fits the brief
GET IN TOUCH FOR YOUR LOGO DESIGN
com in the 1st instance
Call Mark on 07825417406
OTHER AREAS WE CAN HELP ON ARE
* Loyalty Card Design
* Gift Voucher Design
* Business Card Design
* Leaflet / Poster / Flyer Design
* Full Branding
We offer design to businesses across the UK and Internationally
We also offer local door to door leaflet distribution in the Altrincham / Hale / Bowdon / Timperley / Sale area
com or call 07825417406