I was recently contacted by a Restaurant in Chorlton to design their Christmas Menu for the upcoming festivities. The restaurant, Juan Sanchez is a Tapas Restaurant based on the parade on Barlow Moor Road (Opposite the Bus Station).
At Altrincham Design Studio I have designed posters for a number of local restaurants before and I have known the Impact they make on Tripadvisor Reviews and Social Media feedback.
To design a Christmas Menu for a Tapas Restaurant was one which I relished doing -a different take on the traditional theme any would associate with a Christmas menu
The Key to advertising a Christmas Menu was on Social Media and in Print at the Restaurant? A strong bold design? Getting the message across early? - All of the above is key.
As of the date this blog was published - 6/11/14 - I have seen a handful of restaurants and bars advertise their Christmas Menu, but these venues have been the national chains such as Slug and Lettuce and Wetherspoons. Nationals are keen on promoting seasonal events early and there is nothing wrong with that - independents should follow their lead!
DON'T LOSE CUSTOMERS BEFORE IT'S TOO LATE
I'm a traditionalist when it comes to Christmas Day, I love the family around the table and enjoy home cooking.
But before then like many I have a number of meals out with various groups of friends
Over the month of December it can be easy for small groups to spend hundreds and thousands
MARKETING DOESN’T STOP WITH CHRISTMAS
Easter, Bank Holidays, School Holidays, Birthdays, Anniversaries and Special occasions - the list can go on - these are special occasions which your Restaurant / Pub can benefit from advertising on your Premises.
Every single month there is something people will celebrate in the above list, including niche events such as in August with results day celebrations where people celebrate in their thousands
The value of a well designed poster or special seasonal menu will return its value many times overs
Contact Mark at Altrincham Design Studio on 078254 17406
or Alternatively email me at altrinchamdesignstudio@gmail.